Student Creativity Program in Analysing User Experience on Sales Applications using Design Thinking Methods

Student S1 Information System Muhammad Arief Rahman carried out the Student Creativity Program to analyze the User Experience on the Activities Sales using the Design Thinking method.

Public Provision (PKM) about user experience analysis
to the site of sale by the typical Lampong This is addressed to olehlamplan.com to support sales increase and attract more
Customers with better shopping experience. To achieve that, suggest adding a new feature that wasn't available in the previous version of the website.

From the problems of olelehlamping.com, the measurements of user experience design
(User Experience Design) on the site e-commerce becomes crucial to increase
The satisfaction and loyalty of the user. By evaluating the quality of user experience design on the e-commerce website, olehlampen.com can optimize functionality and its site display to suit the user's expectations. This move is expected to help improve sales and attract more buyers by providing more satisfying shopping experience.

Of the activities that have been done are able to analyze User Experience applications
By holehlamping.com and redesign User Interface according to the results of the evaluation
based on questionnaire data the use has been created then shared to
respondent to the use of the ooholehlamping.com results in evaluation.


The benefit of the PKM being done is helping ololehlambing.com in the process
business and expanding marketing areas, maximize user interface in e-commerce
so that it can be understood by the user, and minimize the time and number of activities that the user needs to complete.

This PKM activity focuses on user experience analysis and improvement
(User Experience) and interface (User Interface) website by holehlampan.com. Through
interview with the olelehlamping.com team, identify some major problems
Like a less structured web layout, less supportive features, complicated checkout processes, and less promotions, which all contribute to the decline of sales.


Using the Design Thinking approach, redesigning user experience and
Web interface. In design process, utilizing Figma tools, while data
about user experience collected through User Experience Questionnaire (UEQ).

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